Seller



SELLER RESOURCES

For most families, their home is their largest financial asset, and deciding to sell it is a big decision that involves a lot of preparation and work. When you're ready to sell it's important to have an experienced real estate professional handle the details involved in the successful sale of a home. 

As an experienced real estate professional who has helped many residents sell their homes, I know how to handle every aspect of the sales process from strategically marketing and showcasing your home to making sure everything's handled from contract to closing. 

I will prepare a detailed Comparative Market Analysis at no cost to you and will lay out a comprehensive marketing plan that includes local newspaper and primarily a strong Internet marketing presence which includes multiple web sites. Since the majority of our buyers come from outside the market and start their search on line this Internet presence is critical to the home's exposure and eventual sale.

Below, find some good information on that "age old" question, "what's the right price?"

How to Set a List Price for Your Home

Setting the list price for your home involves evaluating various market conditions and financial factors. During this phase of the home selling process, I will help you set your list price based on:

Pricing Considerations – Find a Balance Between Too High and Too Low

When setting a list price for your home, you should be aware of a buyer’s frame of mind. Consider the following pricing factors:

If you set the price too high, your house won’t be picked for viewing, even though it may be much nicer than other homes on the street. You may have told your REALTOR® to "Bring me any offer. Frankly, I’d take less." But compared to other houses for sale, your home simply looks too expensive to be considered.

If you price too low, you'll short-change yourself. Your house will sell promptly, yes, but you may make less on the sale than if you had set a higher price and waited for a buyer who was willing to pay it.

TIP: Never say "asking" price, which implies you don't expect to get it.

Price Against Comparable Sales in Your Neighborhood